MixedMetrics

BY TEAM // FOR GROWTH TEAMS

Growth marketing analytics measured on blended impact

Growth marketing analytics fall apart when a test looks like a win in one platform but loses money overall. MixedMetrics measures every experiment against blended efficiency, pulling GA4, Google Ads, Meta Ads, TikTok Ads, Search Console, Shopify, Stripe, Klaviyo, and HubSpot into one model.

The Blend Board shows blended ROAS, blended CAC, MER, LTV, and revenue by channel, so a growth team judges tests on real, blended impact. The AI layer surfaces what changed and where money is leaking, helping you double down or kill fast. Connectors are read-only, data is aggregated and consented, and there is no PII exposure.

read-only connectors // blended truth // no PII exposure

The Blend Board
Live blended view
Brand
Sources
MASTER · BLENDED READ-OUT Blending sources... last 30 days
Blended ROAS
MER
Blended CAC
Spend
Revenue
New customers
CHANNELS · SPEND VS REVENUE
SIGNAL · AI INSIGHT
Blend a brand to read what is driving revenue
Mx What changed

|

What's working
Where money leaks

Sample data, your real stack connects in minutes, read-only

Growth teams Agencies Ecommerce Founders

Blended across ad, sales, and ecom

Read-only connectors

Why it works

What you get with for growth teams

01

Blended impact

Judge tests on overall ROAS and revenue, not a flattering single platform.

02

Move fast

AI flags what changed so you double down or kill experiments quickly.

03

Full-funnel view

Ad, store, and email data blend so growth bets connect to revenue.

What it covers

Connect, blend, and see what is driving revenue

MixedMetrics turns scattered platform numbers into one blended read-out of ROAS, CAC, MER, and revenue, with AI that flags where spend is leaking.

  • Measure experiments on blended efficiency
  • See blended ROAS and revenue per test
  • Spot tests that win locally but lose overall
  • Kill or scale based on AI insight
  • Keep data read-only and consented
MASTER READ-OUT Live
Blended ROAS
3.8x
MER
4.2x
Blended CAC
$29
Revenue
$214k

AI insight

TikTok is carrying ROAS at 4.8x while Meta CAC crept to $41. Shift budget to recover efficient revenue.

Why MixedMetrics

Blended truth, AI insights, no BI tool required

Not eight conflicting platform dashboards, not a data engineer, not a spreadsheet that rots by Friday. One blended view you can act on.

One blended read-out

Blended ROAS, CAC, MER, LTV, and revenue by channel in a single live view, instead of eight platforms claiming the same conversion.

AI that finds the leak

The insight layer reads the blended data and tells you what changed and where spend is leaking, before the month closes.

Connect, do not migrate

Read-only connectors to the tools you already run. No re-platforming, no pixel surgery, first dashboard the same day.

Good questions

Questions about for growth teams

It measures each test against blended ROAS, CAC, and revenue across channels, so a result that looks good in one platform but loses money overall is caught.
Yes. The AI layer reads movement across channels and flags what changed and where money is leaking, helping your growth team double down or cut fast.

See your whole stack blended in one view.

Connect your ad channels, store, and billing through read-only connectors and watch blended ROAS, CAC, and revenue settle into one live dashboard.

See pricing

read-only connectors // blended ROAS, CAC, MER // AI insights // no PII exposure