BY METRIC // AD SPEND TRACKING
Ad spend tracking across every account in one place
Ad spend tracking software should catch waste before the invoice does. MixedMetrics unifies spend across Google Ads, Meta Ads, TikTok Ads, and the rest of your accounts, then puts it next to the revenue it earned from Shopify and Stripe in one live view.
The Blend Board shows total spend, blended CAC, blended ROAS, and revenue by channel, so overspend and price creep stand out immediately. The AI layer flags what changed and where money is leaking, like a channel whose CAC quietly doubled. Connectors are read-only, data is aggregated with no PII, and we never write to your ad accounts.
read-only connectors // blended truth // no PII exposure
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Sample data, your real stack connects in minutes, read-only
Blended across ad, sales, and ecom
Read-only connectors
Why it works
What you get with ad spend tracking
All accounts, one view
Google, Meta, and TikTok spend unify so nothing hides in a separate tab.
Spend next to return
Every dollar of spend sits beside the revenue and CAC it produced.
Waste flagged early
AI catches rising CAC and leaking budget before the invoice lands.
What it covers
Connect, blend, and see what is driving revenue
MixedMetrics turns scattered platform numbers into one blended read-out of ROAS, CAC, MER, and revenue, with AI that flags where spend is leaking.
- Unify spend across every ad account
- See spend against revenue and blended CAC
- Catch price creep and overspend early
- Get alerted when a channel CAC spikes
- Keep ad connectors strictly read-only
AI insight
What changedTikTok is carrying ROAS at 4.8x while Meta CAC crept to $41. Shift budget to recover efficient revenue.
Why MixedMetrics
Blended truth, AI insights, no BI tool required
Not eight conflicting platform dashboards, not a data engineer, not a spreadsheet that rots by Friday. One blended view you can act on.
One blended read-out
Blended ROAS, CAC, MER, LTV, and revenue by channel in a single live view, instead of eight platforms claiming the same conversion.
AI that finds the leak
The insight layer reads the blended data and tells you what changed and where spend is leaking, before the month closes.
Connect, do not migrate
Read-only connectors to the tools you already run. No re-platforming, no pixel surgery, first dashboard the same day.
Good questions
Questions about ad spend tracking
Explore more
More ways to use MixedMetrics
Blended ROAS dashboard
See true return across every channel, not the inflated number each platform reports.
Learn more →Multi-channel marketing attribution
Attribution-lite that credits channels fairly without the heavy implementation.
Learn more →Automated marketing reports
Scheduled, blended reports that write themselves and explain the numbers.
Learn more →See your whole stack blended in one view.
Connect your ad channels, store, and billing through read-only connectors and watch blended ROAS, CAC, and revenue settle into one live dashboard.
read-only connectors // blended ROAS, CAC, MER // AI insights // no PII exposure