MixedMetrics

BY SOLUTION // UNIFIED MARKETING REPORTING

Unified marketing reporting across every channel you run

Unified marketing reporting means one place where ad spend, sales, and revenue agree, instead of five tabs that each tell a different story. MixedMetrics joins GA4, Google Ads, Meta Ads, TikTok Ads, Search Console, Shopify, Stripe, Klaviyo, and HubSpot into a single, reconciled model.

The Blend Board becomes your source of truth: blended ROAS, blended CAC, MER, LTV, and revenue by channel, all from the same numbers. The AI layer points out what changed and where money is leaking before you have to go hunting. Connectors are read-only, data is aggregated and consented, and there is no PII exposure.

read-only connectors // blended truth // no PII exposure

The Blend Board
Live blended view
Brand
Sources
MASTER · BLENDED READ-OUT Blending sources... last 30 days
Blended ROAS
MER
Blended CAC
Spend
Revenue
New customers
CHANNELS · SPEND VS REVENUE
SIGNAL · AI INSIGHT
Blend a brand to read what is driving revenue
Mx What changed

|

What's working
Where money leaks

Sample data, your real stack connects in minutes, read-only

Growth teams Agencies Ecommerce Founders

Blended across ad, sales, and ecom

Read-only connectors

Why it works

What you get with unified marketing reporting

01

One reconciled model

Ads, store, and billing join into a single dataset, so every metric lines up.

02

No more conflicting tabs

Platform numbers and store revenue agree in one view instead of fighting each other.

03

Consented and read-only

Data is aggregated and consented, pulled through connectors that never write back.

What it covers

Connect, blend, and see what is driving revenue

MixedMetrics turns scattered platform numbers into one blended read-out of ROAS, CAC, MER, and revenue, with AI that flags where spend is leaking.

  • Join ad, store, and billing data into one model
  • See one reconciled set of ROAS and revenue figures
  • Compare channels on the same blended basis
  • Spot what changed before it becomes a problem
  • Keep data aggregated, consented, and PII-free
MASTER READ-OUT Live
Blended ROAS
3.8x
MER
4.2x
Blended CAC
$29
Revenue
$214k

AI insight

TikTok is carrying ROAS at 4.8x while Meta CAC crept to $41. Shift budget to recover efficient revenue.

Why MixedMetrics

Blended truth, AI insights, no BI tool required

Not eight conflicting platform dashboards, not a data engineer, not a spreadsheet that rots by Friday. One blended view you can act on.

One blended read-out

Blended ROAS, CAC, MER, LTV, and revenue by channel in a single live view, instead of eight platforms claiming the same conversion.

AI that finds the leak

The insight layer reads the blended data and tells you what changed and where spend is leaking, before the month closes.

Connect, do not migrate

Read-only connectors to the tools you already run. No re-platforming, no pixel surgery, first dashboard the same day.

Good questions

Questions about unified marketing reporting

Each platform counts differently. MixedMetrics reconciles ad spend with Shopify and Stripe revenue into one blended model, so ROAS, CAC, and revenue by channel finally agree.
You can join GA4, Google Ads, Meta Ads, TikTok Ads, Search Console, Shopify, Stripe, Klaviyo, and HubSpot, all through read-only, consented connectors.

See your whole stack blended in one view.

Connect your ad channels, store, and billing through read-only connectors and watch blended ROAS, CAC, and revenue settle into one live dashboard.

See pricing

read-only connectors // blended ROAS, CAC, MER // AI insights // no PII exposure