MixedMetrics

BY TEAM // FOR MARKETING TEAMS

Marketing analytics built for marketing teams

Marketing analytics for marketing teams should end the weekly scramble of stitching platform exports together before a status meeting. MixedMetrics gives your team one blended board fed by GA4, Google Ads, Meta Ads, TikTok Ads, Search Console, Shopify, Stripe, Klaviyo, and HubSpot.

Everyone works from the same blended ROAS, blended CAC, MER, LTV, and revenue by channel, so planning and proving results happen on shared numbers. The AI layer surfaces what changed and where money is leaking, which makes budget conversations easier to win. Connectors are read-only, data is aggregated with no PII, and the platform is SOC 2 and GDPR-friendly.

read-only connectors // blended truth // no PII exposure

The Blend Board
Live blended view
Brand
Sources
MASTER · BLENDED READ-OUT Blending sources... last 30 days
Blended ROAS
MER
Blended CAC
Spend
Revenue
New customers
CHANNELS · SPEND VS REVENUE
SIGNAL · AI INSIGHT
Blend a brand to read what is driving revenue
Mx What changed

|

What's working
Where money leaks

Sample data, your real stack connects in minutes, read-only

Growth teams Agencies Ecommerce Founders

Blended across ad, sales, and ecom

Read-only connectors

Why it works

What you get with for marketing teams

01

Shared source of truth

The whole team works from the same blended numbers, not separate exports.

02

Plan and prove

Use blended ROAS and revenue by channel to set plans and show results.

03

Win budget talks

AI callouts on what changed make the case for spend easier to defend.

What it covers

Connect, blend, and see what is driving revenue

MixedMetrics turns scattered platform numbers into one blended read-out of ROAS, CAC, MER, and revenue, with AI that flags where spend is leaking.

  • End the weekly export scramble
  • Work from one blended source of truth
  • Track ROAS, CAC, and revenue by channel
  • Defend budget with clear AI insights
  • Keep data read-only and SOC 2 friendly
MASTER READ-OUT Live
Blended ROAS
3.8x
MER
4.2x
Blended CAC
$29
Revenue
$214k

AI insight

TikTok is carrying ROAS at 4.8x while Meta CAC crept to $41. Shift budget to recover efficient revenue.

Why MixedMetrics

Blended truth, AI insights, no BI tool required

Not eight conflicting platform dashboards, not a data engineer, not a spreadsheet that rots by Friday. One blended view you can act on.

One blended read-out

Blended ROAS, CAC, MER, LTV, and revenue by channel in a single live view, instead of eight platforms claiming the same conversion.

AI that finds the leak

The insight layer reads the blended data and tells you what changed and where spend is leaking, before the month closes.

Connect, do not migrate

Read-only connectors to the tools you already run. No re-platforming, no pixel surgery, first dashboard the same day.

Good questions

Questions about for marketing teams

Yes. Everyone works from the same blended board, so planning meetings and status updates run on one shared set of ROAS, CAC, and revenue figures.
Yes. The AI layer summarizes what changed and where money is leaking, giving your team clear evidence to defend spend and reallocate with confidence.

See your whole stack blended in one view.

Connect your ad channels, store, and billing through read-only connectors and watch blended ROAS, CAC, and revenue settle into one live dashboard.

See pricing

read-only connectors // blended ROAS, CAC, MER // AI insights // no PII exposure