BY SOLUTION // CROSS-CHANNEL ANALYTICS
Cross-channel marketing analytics on one blended view
Cross-channel marketing analytics is hard because every platform grades its own homework. Google, Meta, and TikTok each claim the same sale, and your store sees a number none of them match. MixedMetrics fixes that by blending GA4, Google Ads, Meta Ads, TikTok Ads, Search Console, Shopify, and Stripe into one consistent view.
In the Blend Board you compare channels on the same basis: blended ROAS, blended CAC, MER, and revenue by channel, side by side. The AI layer surfaces what changed across channels and where money is leaking, so you can shift budget with confidence. All connectors are read-only and data stays aggregated.
read-only connectors // blended truth // no PII exposure
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Sample data, your real stack connects in minutes, read-only
Blended across ad, sales, and ecom
Read-only connectors
Why it works
What you get with cross-channel analytics
Apples to apples
Every channel is measured on the same blended basis, so comparisons are fair.
Overlap untangled
Stop double-counting the same sale across Google, Meta, and TikTok in one view.
Budget with confidence
AI shows what changed across channels so you can move spend toward what works.
What it covers
Connect, blend, and see what is driving revenue
MixedMetrics turns scattered platform numbers into one blended read-out of ROAS, CAC, MER, and revenue, with AI that flags where spend is leaking.
- Compare Google, Meta, and TikTok on one basis
- See blended ROAS and CAC per channel
- Untangle overlapping conversion claims
- Spot which channel is leaking budget
- Shift spend using one trusted number
AI insight
What changedTikTok is carrying ROAS at 4.8x while Meta CAC crept to $41. Shift budget to recover efficient revenue.
Why MixedMetrics
Blended truth, AI insights, no BI tool required
Not eight conflicting platform dashboards, not a data engineer, not a spreadsheet that rots by Friday. One blended view you can act on.
One blended read-out
Blended ROAS, CAC, MER, LTV, and revenue by channel in a single live view, instead of eight platforms claiming the same conversion.
AI that finds the leak
The insight layer reads the blended data and tells you what changed and where spend is leaking, before the month closes.
Connect, do not migrate
Read-only connectors to the tools you already run. No re-platforming, no pixel surgery, first dashboard the same day.
Good questions
Questions about cross-channel analytics
Explore more
More ways to use MixedMetrics
Marketing dashboard software
One live dashboard that blends every channel into spend, revenue, and ROAS.
Learn more →Marketing analytics tools
The tool category explained, and where a blended dashboard fits.
Learn more →Marketing dashboard examples
Sample marketing dashboards by role, and the metrics each one should carry.
Learn more →See your whole stack blended in one view.
Connect your ad channels, store, and billing through read-only connectors and watch blended ROAS, CAC, and revenue settle into one live dashboard.
read-only connectors // blended ROAS, CAC, MER // AI insights // no PII exposure