MixedMetrics
How it works Features
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Supermetrics alternative AgencyAnalytics alternative Triple Whale alternative Funnel.io alternative Whatagraph alternative Looker Studio alternative Databox alternative Klipfolio alternative Improvado alternative DashThis alternative Swydo alternative Northbeam alternative Cometly alternative Raven Tools alternative Polar Analytics alternative Hyros alternative Windsor.ai alternative Domo alternative Adverity alternative
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COMPARE // SWYDO

Swydo alternative with flat pricing and blended ROAS, CAC, and MER

Swydo is a clean, focused reporting and monitoring tool for agencies, and its pricing model is unusually honest: one plan, all features, unlimited users, unlimited reports, unlimited clients. The base fee is $69 per month paid monthly, or $62 per month billed annually, and includes 10 data sources, after which each additional connected account costs $4.50 up to 100 sources, then $3.00 from 101 to 500 and $2.00 beyond that. Full white labeling and custom domain hosting are included rather than gated behind a higher tier, and the trial is 14 days with no card required.

See the comparison ↓

read-only connectors // blended truth // no PII exposure

The Blend Board
Interactive example
Example
Sources
MASTER · BLENDED READ-OUT Blending sources... last 30 days
Blended ROAS
MER
Blended CAC
Spend
Revenue
New customers
CHANNELS · SPEND VS REVENUE
SIGNAL · AI INSIGHT
Blend an example to read what is driving revenue
Mx What changed

|

What's working
Where money leaks

Illustrative example figures · not a customer account · your own stack connects read-only

MixedMetrics is not a report builder. It connects read-only to GA4, Google Ads, Meta Ads, TikTok Ads, Search Console, Shopify, Stripe, and Klaviyo or HubSpot, then blends spend and revenue into live blended ROAS, blended CAC, MER, LTV, and revenue by channel, with an AI layer that flags what changed and where money is leaking. The price starts at $79 per month in dollars, and connecting a thirtieth ad account costs exactly the same as connecting the first.

The short answer

Swydo sells one plan with every feature included: $69 per month paid monthly, or $62 per month billed annually (a 10 percent saving), with 10 data sources included. Sources 11 to 100 then cost $4.50 each, dropping to $3.00 from 101 to 500 and $2.00 above that, so an agency running two platforms across 30 clients pays for 60 sources. MixedMetrics starts at $79 per month and never charges by client, and instead of per-client report layouts it computes blended ROAS, blended CAC, MER, and LTV across everything at once.

Last updated August 2026

Swydo is a single-plan agency reporting tool with full white labeling included, priced by how many data sources you connect. MixedMetrics is a flat-rate blended marketing and revenue dashboard: blended ROAS, CAC, MER, and LTV computed across every channel with an AI leak-finder, at one price regardless of account count. Per-source reporting versus flat-rate profitability.

Side by side

Swydo vs MixedMetrics, honestly

A fair look at what each does well. Both can show you marketing numbers. Here is where they differ.

What matters MixedMetrics Swydo
Blended ROAS and MER across ad, sales, and ecom Blended ROAS, blended CAC, MER, and LTV computed on connect Reports and monitors per-channel KPIs across the sources you connect
Pricing model From $79 per month in USD, unlimited connected sources on the $449 Scale plan $69/mo monthly or $62/mo annually with 10 sources, then $4.50 per source for 11 to 100
White-label client reporting White-label reports and client workspaces on the $449 Scale plan, plus scheduled summaries to email and Slack Full white labeling and custom domain hosting included in the base plan
Number of integrations Focused connectors: GA4, Google Ads, Meta, TikTok, Search Console, Shopify, Stripe, Klaviyo, HubSpot 32+ integrations, weighted toward the major ad and analytics platforms
AI what changed and where money leaks Built-in AI reads the blend and flags leaking spend before month close, from the $199 plan KPI monitoring and alerts on thresholds you set
Revenue and billing sources Stripe and Shopify connect directly, so spend sits next to real revenue Focused on marketing platform data rather than billing and store revenue
Who it is built for Marketing and growth teams, ecommerce, founders, and agencies reporting on profit Agencies delivering white-label client reports across many accounts

Comparison reflects general, publicly understood positioning. Capabilities change, so check each product for the latest.

In depth

What buyers ask when they compare Swydo

How does Swydo pricing actually work?

Swydo charges for active data sources, where one data source is one connected third-party account. Ten clients each running Google Ads and Meta is 20 data sources, not 10. The base fee covers the first 10, and as verified in August 2026 that fee is $69 per month paid monthly or $62 per month billed annually. Sources 11 through 100 then cost $4.50 each, dropping to $3.00 from 101 to 500 and $2.00 beyond that. Past roughly 1,000 sources Swydo asks you to contact them for a custom quote.

Run the arithmetic at your real account count. Thirty clients on two platforms each is 60 sources, so 50 chargeable sources at $4.50 puts you around $225 on top of the base fee, or about $287 a month all in on annual billing. That is not a criticism, it is a volume model working as designed, but it is the number to compare against a flat rate rather than the $69 headline.

Is Swydo priced in dollars?

Yes, for US buyers. Swydo states that its prices are in EUR for EU countries and USD for the rest of the world, so a US agency is quoted and billed in dollars at $69 a month monthly or $62 billed annually, with the per-source rates in dollars too. We previously described Swydo as euro-priced on this page and corrected it in August 2026 after re-reading the vendor pricing page. VAT is not included in the published figure.

That removes the currency question entirely for a US agency, which is worth saying plainly because several comparison pages (including an earlier version of this one) still describe Swydo as a euro-billed European tool. The full breakdown with cost per client at five agency sizes is in Swydo pricing. MixedMetrics also bills in US dollars, from $79 per month.

What does Swydo not do?

Swydo is a marketing reporting and monitoring tool, and it is good at that. What it does not do is put ad spend next to actual booked revenue from your billing system and tell you the blended result. Its integration list is weighted toward ad platforms and analytics, so the revenue side of the equation typically lives somewhere else, which means blended CAC and MER get calculated in a spreadsheet or not at all.

That is the gap MixedMetrics fills. Stripe and Shopify connect alongside the ad channels, so blended ROAS and blended CAC reconcile to money that actually arrived rather than to platform-reported conversions, which routinely double-count the same sale across Google, Meta, and TikTok.

Which Swydo alternative is best for a small agency?

Under about 10 data sources, Swydo's base plan is genuinely competitive and includes white labeling that competitors charge extra for. DashThis at $44 per month is cheaper still if three dashboards is enough. AgencyAnalytics makes sense if you need the widest connector library and a polished client portal.

Once you are past 40 or 50 connected accounts, per-source pricing stops being the cheap option, and that is the point where a flat-rate blended dashboard is usually both cheaper and more useful, because it answers the profitability question the report packs were never designed to answer.

Why teams pick MixedMetrics

Blended truth, AI insights, no BI tool

01

One blended read-out

Blended ROAS, CAC, MER, LTV, and revenue by channel in one live view, instead of eight platform dashboards each claiming the same conversion under its own attribution.

02

AI that finds the leak

A built-in insight layer reads the blended data and tells you what changed and where spend is leaking, so you act before the month closes. No analyst required.

03

Connect, do not migrate

Read-only connectors to GA4, Google Ads, Meta, TikTok, Stripe, Shopify, and more. No BI tool to build, no data engineer, first blended dashboard in minutes.

Good questions

Swydo vs MixedMetrics, answered

For like-for-like white-label agency reporting, DashThis (from $44 per month) and AgencyAnalytics (one Core plan at $20 per client per month billed annually) are the closest swaps. If you want spend and revenue blended into live ROAS, CAC, and MER without per-source fees, MixedMetrics does that from $79 per month, on a source and seat allowance rather than a per-account fee.
Swydo sells a single plan with all features: $69 per month paid monthly, or $62 per month billed annually, including 10 data sources. Additional sources cost $4.50 each from 11 to 100, $3.00 from 101 to 500, and $2.00 beyond that, with a custom quote past about 1,000. Unlimited users, reports, dashboards, and clients are included, and the trial is 14 days with no card required.
Yes, and it is included in the base plan rather than gated behind a higher tier, along with custom domain hosting. MixedMetrics puts white-label reports on its $449 Scale plan, where Swydo includes full white labeling and custom domain hosting in its $62 base plan, so Swydo is much cheaper if a branded client-facing report is the whole deliverable.
Above roughly 12 to 15 connected data sources, yes. Swydo's base fee is lower, but it grows with every connected ad account, while MixedMetrics moves in three published steps, $79, $199 and $449, rather than rising with every account.

More comparisons

See how MixedMetrics compares

vs Supermetrics

Supermetrics alternative

A ready blended marketing and revenue dashboard with AI insights, no BI tool to build.

 vs AgencyAnalytics

AgencyAnalytics alternative

Blended ROAS, CAC, and MER for the whole book of business, not just per-client reports.

 vs Triple Whale

Triple Whale alternative

Blended marketing and revenue truth beyond ecom, with an AI leak-finder built in.

 vs Funnel.io

Funnel.io alternative

An opinionated blended ROAS and MER dashboard with AI insights, not a pipeline to assemble.

 vs Whatagraph

Whatagraph alternative

Blended cross-channel truth and an AI leak-finder, not just scheduled report visuals.

 vs Looker Studio

Looker Studio alternative

Purpose-built marketing blending with no data modeling, ROAS and MER ready in minutes.

 vs Databox

Databox alternative

Blended ROAS, CAC, and MER computed for you, not a KPI board you assemble yourself.

 vs Klipfolio

Klipfolio alternative

A ready blended marketing dashboard, not a BI tool you have to build and model.

 vs Improvado

Improvado alternative

Enterprise-grade blended marketing metrics without the enterprise price or implementation.

 vs DashThis

DashThis alternative

Blended ROAS, CAC, and MER across the whole account, not a dashboard count you ration.

 vs Northbeam

Northbeam alternative

Blended profitability at $79 a month instead of a $1,500 attribution floor.

 vs Cometly

Cometly alternative

Published flat pricing and blended truth, not a quote tied to your pageview volume.

 vs Raven Tools

Raven Tools alternative

Blended ROAS, CAC, and MER for paid media, where an SEO-led reporting suite stops.

 vs Polar Analytics

Polar Analytics alternative

Blended ROAS, CAC, and MER at a published $79 a month, not a GMV-based quote.

 vs Hyros

Hyros alternative

Blended ROAS, CAC, and MER at a published $79 a month, with no mandatory sales call.

 vs Windsor.ai

Windsor.ai alternative

A finished blended dashboard from $79 a month, instead of pipes you still have to build a dashboard on top of.
See every use case

Blend your marketing and revenue with MixedMetrics

Connect your ad channels, store, and billing through read-only connectors and see blended ROAS, CAC, and revenue in one live dashboard.

See pricing

read-only connectors // blended ROAS, CAC, MER // AI insights // no PII exposure