COMPARE // DASHTHIS
DashThis alternative with blended ROAS, CAC, and MER instead of a dashboard limit
DashThis is a well-liked automated reporting tool, and its appeal is simple: preset templates, unlimited users on every plan, unlimited integrations, and a price that starts at $44 per month. You pick a template, connect the sources, and a client-ready dashboard updates itself on a schedule. For agencies that need attractive recurring reports without a build project, it earns its place, and its pricing is far friendlier than the per-client tools it competes with.
read-only connectors // blended truth // no PII exposure
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Illustrative example figures · not a customer account · your own stack connects read-only
MixedMetrics answers a different question. Rather than laying out one client's channel metrics in a dashboard you designed, it blends spend and revenue from every connected source into live blended ROAS, blended CAC, MER, LTV, and revenue by channel, then runs an AI layer over the blend that tells you what changed and where money is leaking. Connectors are read-only, pricing starts at $79 per month, and nothing is metered by client count.
The short answer
DashThis charges by how many dashboards you build: $44 per month for 3, $139 for 10, $279 for 25, and $429 for 50 or more, with full white labeling only from the $279 Business tier. MixedMetrics does not count dashboards. It connects your ad channels, store, and billing read-only and blends them into one live view of blended ROAS, blended CAC, MER, and LTV from $79 per month, with an AI layer that flags where spend is leaking from the $199 plan up.
Last updated July 2026
DashThis is an affordable, template-driven automated report builder priced by the number of dashboards you keep. MixedMetrics is a blended marketing and revenue dashboard priced flat: blended ROAS, CAC, MER, and LTV computed for you across every connected channel, with AI that surfaces what changed and where spend is leaking. A dashboard you assemble versus a profitability read-out that is already calculated.
Side by side
DashThis vs MixedMetrics, honestly
A fair look at what each does well. Both can show you marketing numbers. Here is where they differ.
| What matters | MixedMetrics | DashThis |
|---|---|---|
| Blended ROAS and MER across ad, sales, and ecom | Blended ROAS, blended CAC, MER, and LTV computed on connect | Displays the channel metrics you drag into a dashboard, blending is manual |
| Pricing model | From $79 per month, never limited by client count, unlimited dashboards from $199 | By dashboard count: $44/mo for 3, $139/mo for 10, $279/mo for 25, $429/mo for 50+ |
| White-label client reporting | White-label reports and client workspaces on the $449 Scale plan, plus scheduled summaries to email and Slack | Custom logos and color themes on every plan, full white labeling from the $279 Business tier |
| AI what changed and where money leaks | Built-in AI reads the blend and flags leaking spend before month close, from the $199 plan | Includes AI Insights that summarize the metrics on a dashboard |
| Users included | Team access included, no per-seat charge | Unlimited users and unlimited integrations on every plan, which is genuinely generous |
| Setup effort | Connect read-only and the blended dashboard is calculated for you | Preset templates get you started fast, then you lay out the widgets you want |
| Who it is built for | Marketing and growth teams, ecommerce, founders, and agencies reporting on profit | Agencies and marketers producing recurring client-facing dashboards on a budget |
Comparison reflects general, publicly understood positioning. Capabilities change, so check each product for the latest.
In depth
What buyers ask when they compare DashThis
How much does DashThis cost?
Re-verified on the DashThis pricing page in July 2026, which now carries a banner confirming that plans include both dashboards and sources. Four tiers on annual billing: Individual at $44 per month for 3 dashboards and 15 data sources, Professional at $139 for 10 dashboards and 40 sources, Business at $279 for 25 dashboards and 100 sources, and Standard at $429 for 50 dashboards with source counts that scale beyond 100 on request. Paid monthly those become $54, $164, $324, and $499. Every tier includes unlimited users and access to all integrations, and annual billing saves between $120 and $840 a year.
That structure is generous on seats and strict on capacity, and the source cap is the one that usually bites first. Divide it out and each tier assumes roughly four to five connected accounts per report. A DTC client running Google Ads, Meta, TikTok, GA4, Search Console, Shopify, and Klaviyo is seven sources on its own, so three of those clients consume 21 of the 40 sources on a Professional plan while using 3 of its 10 dashboards. Price the plan on your source count rather than your client count. Our full DashThis pricing breakdown works through every tier and compares the total against AgencyAnalytics at four different client counts.
Is there a cheaper DashThis alternative?
Looker Studio is free, and Databox has a real free tier with 3 data sources and one user. Both are cheaper on paper. Neither blends spend against revenue for you, so you get charts at zero license cost and pay for it in maintenance time instead.
The more useful comparison is price per outcome. If the outcome is a branded recurring report, DashThis at $44 is hard to beat. If the outcome is knowing whether last month's $60,000 in ad spend actually produced profitable customers, a flat-rate blended dashboard answers that directly, and dashboard count never enters the conversation.
Does DashThis show blended ROAS?
Not natively as a computed metric. DashThis has multi-integration dashboards and calculated widgets, so a capable user can build something close by combining spend from several ad platforms against a revenue source. It works, but you own the formula, and you own it again every time a client adds a channel.
MixedMetrics treats blended ROAS as the product rather than a widget you build. Total revenue against total spend across every connected channel, alongside blended CAC, MER, and LTV, recalculated as the data lands. If you want the reasoning behind that number, our explainer on blended ROAS versus platform ROAS walks through why the platform-reported figure usually flatters itself.
Can I use DashThis and MixedMetrics together?
Yes, and for agencies it is often the sensible answer. DashThis produces the branded recurring dashboard the client logs into or receives, and a blended dashboard gives the strategists the internal read on which accounts are profitable before the call. The two tools are not competing for the same job.
Because our connectors are read-only, running both costs you nothing but the two subscriptions. Nothing is written back to your ad accounts and no data is migrated out of anywhere.
Why teams pick MixedMetrics
Blended truth, AI insights, no BI tool
One blended read-out
Blended ROAS, CAC, MER, LTV, and revenue by channel in one live view, instead of eight platform dashboards each claiming the same conversion under its own attribution.
AI that finds the leak
A built-in insight layer reads the blended data and tells you what changed and where spend is leaking, so you act before the month closes. No analyst required.
Connect, do not migrate
Read-only connectors to GA4, Google Ads, Meta, TikTok, Stripe, Shopify, and more. No BI tool to build, no data engineer, first blended dashboard in minutes.
Good questions
DashThis vs MixedMetrics, answered
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Blend your marketing and revenue with MixedMetrics
Connect your ad channels, store, and billing through read-only connectors and see blended ROAS, CAC, and revenue in one live dashboard.
read-only connectors // blended ROAS, CAC, MER // AI insights // no PII exposure