MixedMetrics

COMPARE // DASHTHIS

DashThis alternative with blended ROAS, CAC, and MER instead of a dashboard limit

DashThis is a well-liked automated reporting tool, and its appeal is simple: preset templates, unlimited users on every plan, unlimited integrations, and a price that starts at $44 per month. You pick a template, connect the sources, and a client-ready dashboard updates itself on a schedule. For agencies that need attractive recurring reports without a build project, it earns its place, and its pricing is far friendlier than the per-client tools it competes with.

MixedMetrics answers a different question. Rather than laying out one client's channel metrics in a dashboard you designed, it blends spend and revenue from every connected source into live blended ROAS, blended CAC, MER, LTV, and revenue by channel, then runs an AI layer over the blend that tells you what changed and where money is leaking. Connectors are read-only, pricing is a flat $79 per month, and nothing is metered by dashboard count.

read-only connectors // blended truth // no PII exposure

The Blend Board
Live blended view
Brand
Sources
MASTER · BLENDED READ-OUT Blending sources... last 30 days
Blended ROAS
MER
Blended CAC
Spend
Revenue
New customers
CHANNELS · SPEND VS REVENUE
SIGNAL · AI INSIGHT
Blend a brand to read what is driving revenue
Mx What changed

|

What's working
Where money leaks

Sample data, your real stack connects in minutes, read-only

The short answer

DashThis charges by how many dashboards you build: $44 per month for 3, $139 for 10, $279 for 25, and $429 for 50 or more, with full white labeling only from the $279 Business tier. MixedMetrics does not count dashboards. It connects your ad channels, store, and billing read-only and blends them into one live view of blended ROAS, blended CAC, MER, and LTV for a flat $79 per month, with an AI layer that flags where spend is leaking.

Last updated July 2026

DashThis is an affordable, template-driven automated report builder priced by the number of dashboards you keep. MixedMetrics is a blended marketing and revenue dashboard priced flat: blended ROAS, CAC, MER, and LTV computed for you across every connected channel, with AI that surfaces what changed and where spend is leaking. A dashboard you assemble versus a profitability read-out that is already calculated.

Side by side

DashThis vs MixedMetrics, honestly

A fair look at what each does well. Both can show you marketing numbers. Here is where they differ.

What matters MixedMetrics DashThis
Blended ROAS and MER across ad, sales, and ecom Blended ROAS, blended CAC, MER, and LTV computed on connect Displays the channel metrics you drag into a dashboard, blending is manual
Pricing model Flat $79 per month, no dashboard or client limit By dashboard count: $44/mo for 3, $139/mo for 10, $279/mo for 25, $429/mo for 50+
White-label client reporting Scheduled summaries to email and Slack, no white-label client portal Custom logos and color themes on every plan, full white labeling from the $279 Business tier
AI what changed and where money leaks Built-in AI reads the blend and flags leaking spend before month close Includes AI Insights that summarize the metrics on a dashboard
Users included Team access included, no per-seat charge Unlimited users and unlimited integrations on every plan, which is genuinely generous
Setup effort Connect read-only and the blended dashboard is calculated for you Preset templates get you started fast, then you lay out the widgets you want
Who it is built for Marketing and growth teams, ecommerce, founders, and agencies reporting on profit Agencies and marketers producing recurring client-facing dashboards on a budget

Comparison reflects general, publicly understood positioning. Capabilities change, so check each product for the latest.

In depth

What buyers ask when they compare DashThis

How much does DashThis cost?

As of July 2026 DashThis publishes four tiers, all priced by how many dashboards you keep live: Individual at $44 per month for 3 dashboards and 15 data sources, Professional at $139 for 10 dashboards and 40 sources, Business at $279 for 25 dashboards and 100 sources, and Standard at $429 for 50 or more dashboards and 200 or more sources. Every tier includes unlimited users and unlimited integrations, and annual billing saves between $120 and $840 a year.

That structure is generous on seats and strict on dashboards. If each client wants their own dashboard, the tier you need is decided by your client count anyway, which is how a $44 plan quietly becomes a $279 one.

Is there a cheaper DashThis alternative?

Looker Studio is free, and Databox has a real free tier with 3 data sources and one user. Both are cheaper on paper. Neither blends spend against revenue for you, so you get charts at zero license cost and pay for it in maintenance time instead.

The more useful comparison is price per outcome. If the outcome is a branded recurring report, DashThis at $44 is hard to beat. If the outcome is knowing whether last month's $60,000 in ad spend actually produced profitable customers, a flat-rate blended dashboard answers that directly, and dashboard count never enters the conversation.

Does DashThis show blended ROAS?

Not natively as a computed metric. DashThis has multi-integration dashboards and calculated widgets, so a capable user can build something close by combining spend from several ad platforms against a revenue source. It works, but you own the formula, and you own it again every time a client adds a channel.

MixedMetrics treats blended ROAS as the product rather than a widget you build. Total revenue against total spend across every connected channel, alongside blended CAC, MER, and LTV, recalculated as the data lands. If you want the reasoning behind that number, our explainer on blended ROAS versus platform ROAS walks through why the platform-reported figure usually flatters itself.

Can I use DashThis and MixedMetrics together?

Yes, and for agencies it is often the sensible answer. DashThis produces the branded recurring dashboard the client logs into or receives, and a blended dashboard gives the strategists the internal read on which accounts are profitable before the call. The two tools are not competing for the same job.

Because our connectors are read-only, running both costs you nothing but the two subscriptions. Nothing is written back to your ad accounts and no data is migrated out of anywhere.

Why teams pick MixedMetrics

Blended truth, AI insights, no BI tool

01

One blended read-out

Blended ROAS, CAC, MER, LTV, and revenue by channel in one live view, instead of eight platform dashboards each claiming the same conversion under its own attribution.

02

AI that finds the leak

A built-in insight layer reads the blended data and tells you what changed and where spend is leaking, so you act before the month closes. No analyst required.

03

Connect, do not migrate

Read-only connectors to GA4, Google Ads, Meta, TikTok, Stripe, Shopify, and more. No BI tool to build, no data engineer, first blended dashboard the same day.

Good questions

DashThis vs MixedMetrics, answered

For like-for-like client reporting, Swydo (from about EUR 69 per month) and AgencyAnalytics (from $79 per month for 5 clients) are the closest swaps. If the goal is proving profitability rather than presenting metrics, MixedMetrics blends every channel into live blended ROAS, CAC, and MER for a flat $79 per month with no dashboard limit.
DashThis prices by dashboard count: Individual $44 per month for 3 dashboards, Professional $139 for 10, Business $279 for 25, and Standard $429 for 50 or more. All tiers include unlimited users and unlimited integrations, and annual billing saves $120 to $840 a year. Confirm current pricing on their site.
No. DashThis has custom logos and themes on every plan and full white labeling from the Business tier, and it is genuinely stronger there. MixedMetrics sends scheduled blended summaries to email and Slack and focuses on the profitability math rather than the client-facing report pack.
It depends on your size. DashThis is cheaper at the entry point ($44 versus $79 per month). From the Professional tier up, MixedMetrics is cheaper and stays flat, because our price does not move with dashboard count, client count, or data sources.

More comparisons

See how MixedMetrics compares

Blend your marketing and revenue with MixedMetrics

Connect your ad channels, store, and billing through read-only connectors and see blended ROAS, CAC, and revenue in one live dashboard.

See pricing

read-only connectors // blended ROAS, CAC, MER // AI insights // no PII exposure