Databox alternative and Databox competitors with blended ROAS, CAC, and MER built in

How much does Databox cost in 2026?

Since its relaunch on September 11, 2026, Databox publishes a free plan with 3 data sources, 1 user and 1 dashboard, then paid tiers on annual billing: Analyst at $71 per month (1 user, 5 data sources, unlimited dashboards), Team Core at $199 (3 users, 10 data sources) and Team Scale at $319 (10 users, 30 data sources), plus an Agency plan from $79 per month with unlimited users and 20 data sources, and a Custom tier above that. Monthly billing costs more: $249 for Team Core, $399 for Team Scale and $99 for Agency. Extra data sources are no longer sold one at a time: you move up a tier, or on Agency you add client packs at $20 a month each (1 client, 5 data sources, 50 AI credits). Any plan can be trialed for 14 days, which is the sensible way to test whether the boards you need are realistic to build.

The detail that decides most bills is the source count rather than the tier. Each GA4 property or ad account counts as its own data source, so an agency connecting Google Ads, Meta, TikTok, GA4, Search Console, Shopify, and Klaviyo for one client has already used 7 sources, past Analyst's 5, which puts that single client on Team Core at $199. We put every reporting tool side by side on published numbers in our marketing reporting software pricing comparison.

The number to watch is data sources. If you connect Google Ads, Meta, TikTok, GA4, Shopify, and Stripe, that is six sources before you add a CRM, so the source-based add-ons and tier limits are where the real bill is set, not the headline price.

One further detail matters if you are an agency. Databox now publishes its white-label price: Branding and white-labeling is a $200 a month add-on on top of any plan, which swaps Databox branding for your logo, colors and domain. So a branded client deliverable starts at $279 a month on the Agency plan billed annually, or $399 on Team Core. Advanced security management, including enforced SSO and two-factor authentication, is a separate $80 a month add-on. At three connected sources per client, ten clients is 30 data sources, which fits Team Scale at $319 before white label. We priced the alternatives that do include white label in Raven Tools competitors.

Does Databox show blended ROAS?

Not as a finished metric. Databox gives you calculated metrics and metric builders, so you can construct a blended ROAS by combining spend from several ad sources against a revenue source. It is capable, but it is a board you design and maintain, and it recomputes only the way you set it up.

MixedMetrics computes blended ROAS, blended CAC, MER, and LTV automatically across every connected channel and reconciles them to real revenue from your store and billing. If you want the logic behind the metric, our guide to blended ROAS versus platform ROAS walks through why in-platform ROAS overstates itself.

Is there a cheaper Databox alternative?

On sticker price, Looker Studio is free and Databox has its own free tier, so both are cheaper than most paid tools if you are willing to build and maintain the boards. The saving is real only if your time is free.

The more honest comparison is price per outcome. If the outcome is a wide company KPI board, Databox earns its place. If the outcome is knowing whether last month's ad spend produced profitable customers, a flat-rate blended dashboard answers that directly and does not scale its price with the number of data sources you connect.

If the outcome is moving data into Sheets, Looker Studio or a warehouse rather than viewing it in Databox, a connector is usually the cheaper license for an in-house team: we priced eight setups side by side in Coupler.io vs Databox pricing.