MixedMetrics

BY CHANNEL // GOOGLE & META ADS REPORTING

Google and Meta Ads reporting in one blended view

Google Ads and Meta Ads reporting in two separate tabs leaves you guessing at the combined picture. MixedMetrics pulls both into one place and reconciles their spend to real revenue from Shopify and Stripe, so you see how they perform together, not in isolation.

The Blend Board shows blended ROAS, blended CAC, and revenue by channel for Google and Meta side by side, with TikTok Ads and Search Console available too. The AI layer flags what changed across them and where money is leaking. Connectors are read-only, data is aggregated with no PII, and we never write to your ad accounts.

read-only connectors // blended truth // no PII exposure

The Blend Board
Live blended view
Brand
Sources
MASTER · BLENDED READ-OUT Blending sources... last 30 days
Blended ROAS
MER
Blended CAC
Spend
Revenue
New customers
CHANNELS · SPEND VS REVENUE
SIGNAL · AI INSIGHT
Blend a brand to read what is driving revenue
Mx What changed

|

What's working
Where money leaks

Sample data, your real stack connects in minutes, read-only

Growth teams Agencies Ecommerce Founders

Blended across ad, sales, and ecom

Read-only connectors

Why it works

What you get with google & meta ads reporting

01

Both in one view

Google and Meta spend and revenue sit together instead of in separate tabs.

02

Reconciled to revenue

Platform numbers are tied to real Shopify and Stripe sales for honest ROAS.

03

Cross-platform AI

Insights call out what changed across Google and Meta and where budget leaks.

What it covers

Connect, blend, and see what is driving revenue

MixedMetrics turns scattered platform numbers into one blended read-out of ROAS, CAC, MER, and revenue, with AI that flags where spend is leaking.

  • See Google and Meta spend side by side
  • Reconcile both to real store revenue
  • Compare blended ROAS and CAC per platform
  • Add TikTok and Search Console too
  • Keep ad connectors strictly read-only
MASTER READ-OUT Live
Blended ROAS
3.8x
MER
4.2x
Blended CAC
$29
Revenue
$214k

AI insight

TikTok is carrying ROAS at 4.8x while Meta CAC crept to $41. Shift budget to recover efficient revenue.

Why MixedMetrics

Blended truth, AI insights, no BI tool required

Not eight conflicting platform dashboards, not a data engineer, not a spreadsheet that rots by Friday. One blended view you can act on.

One blended read-out

Blended ROAS, CAC, MER, LTV, and revenue by channel in a single live view, instead of eight platforms claiming the same conversion.

AI that finds the leak

The insight layer reads the blended data and tells you what changed and where spend is leaking, before the month closes.

Connect, do not migrate

Read-only connectors to the tools you already run. No re-platforming, no pixel surgery, first dashboard the same day.

Good questions

Questions about google & meta ads reporting

Yes. MixedMetrics pulls both into one blended view, reconciles their spend to real revenue, and shows ROAS, CAC, and revenue by channel together.
Yes. Alongside Google and Meta you can connect TikTok Ads, Search Console, GA4, Shopify, Stripe, Klaviyo, and HubSpot, all through read-only connectors.

See your whole stack blended in one view.

Connect your ad channels, store, and billing through read-only connectors and watch blended ROAS, CAC, and revenue settle into one live dashboard.

See pricing

read-only connectors // blended ROAS, CAC, MER // AI insights // no PII exposure